We jumped at the chance to produce content to promote New York for British Airways. Our idea called Big Apple, Big Secrets. The brief was to creatively develop and produce a short, punchy documentaries promoting travel to New York. Using six ‘Insiders’ people that lived in the city that could offer a unique perspective we had to immerse ourselves in their world whilst presenting a unique insight. Using a small crew we were able to stay nimble and get personal with our cast in a short space of time. We turned this project around in under 6 weeks. From pitch to delivery.